2019: How to Set the Right Price and Why it Matters

By Greg Herring
Pricing written on ocean background

In this two-part webinar, Greg Herring, along with Kevin Kehoe of Aspire Software look at how to determine pricing and labor rate/burden. They discuss the implications of getting pricing and labor rates correct, especially in terms of the impact on the profitability, and by extension, the value of landscape company.

These videos reference two templates which we have provided for free:

  1. The Herring Group Pricing Templates
  2. The Herring Group Burden & Labor Templates

8/28/2019 – Pricing

9/2/2019 – Labor Rate & Burden

More Insights

The Art of Raising Prices

Listen to "The Art of Raising Prices" on Spreaker. Listen in as Greg outlines a process for raising prices and the importance of narratives in this critical profitability driver. Recorded at the Aspire Ignite! Conference in Columbus, Ohio, July 29, 2021. FULL...

How To Ensure Price Increases Go Smoothly

Wage inflation is alive and well.  You have identified a need to raise prices, and you have decided that it is the best time to do so for your company. What can you do to ensure that the price increase is a success? The first step is to determine your new pricing....

When Is The Right Time To Raise Prices?

The costs for raw materials are up. Health insurance costs continue to climb. Labor is in short supply which typically means wages will go up.   As of the US Job Openings and Labor Turnover Summary report released on June 5th, 2018, there are now more jobs...