Mindset Matters

One Owner’s Unconventional Thinking about People and Profits

Hear how Dave, at North Point Outdoors went through a stage where the way that he sought to win was just to work harder than everyone else. And then we’re going to see a transition on how to then focus on the margins.

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Grow your Profit. Keep Your Employees.

Gain Inspiration from One Owner’s Story

What impact does your profit growth have on your company? On you as an owner? On your employees? For one company, an unconventional approach to employee incentives has the industry talking…and no one walking.

Join Greg Herring and Gage Roberts as they interview Dave Fairburn, the CEO of North Point Outdoors.


    This Webinar Highlights:

      • Aligning your profits with your values takes a mindset shift
      • Focusing on profit margin to gain more life margin
      • How life margin can be applied in creative ways – for his company, it means unconventional employee incentives
      • How you, as an owner, can shape your company’s mindset and culture, which led his company to exceed both their profit margin and employee retention goals

          Seeing the light through dark times