What should you sell? Who is your ideal customer? Answering these two questions is part of clearly stating your growth strategy. Communicating the answers throughout the company provides great focus to your sales team and the rest of your employees. The result...
This post is the first in a series I will be writing that is focused on the lawn care and landscape industry. Since I have worked with several landscape companies as clients, I am sharing some of my lessons learned that are specific to that industry. Today’s...
To most people, financial reports are just numbers on a page. Hopefully, my recent blog posts have convinced you that those numbers also tell a story of your business and show the hidden power behind your data. I confess that I am a “get it done” person. My preferred...
For the past few weeks, I have been doing a series of blog posts around financial reports. Here’s the big idea: Reports tell a story If your reports do not tell you a story, then your reports need help. Put another way, if you must “guess” what is happening in...
The Basic Formula to Predict the Future In the last blog post, I wrote about the value of being able to predict the future in business. For revenue, predicting the future starts with a system to monitor the journey of prospects becoming customers. But it does not end...
The Power of Predicting the Future Think about the power of being able to predict your financial results three, six, or even twelve months in advance. You could make decisions about adding people and equipment. You could make investments with much greater confidence...
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